Pledge Peak
A fundraising consulting agency that combines a deep understanding of Ukrainian realities with the best global practices.
GET TO KNOW US
Pledge Peak is a Ukrainian fundraising consulting agency that leverages both innovation and global best practices to support nonprofits and impact-driven businesses in securing sustainable funding for the realization of transformative ideas.
THE MISSION THAT DRIVES US
To transform the culture of fundraising in Ukraine by making it strategic, professional, and partnership-oriented. We empower nonprofits and impact-driven businesses to unlock their potential, build sustainable financial models and trust, and achieve long-lasting impact.
WHY CHOOSE US
Expertise
Our team has over 18 years of fundraising experience and has collectively raised more than €30 million
Personalized approach
We work closely with your entire organization, tailoring solutions to your specific needs, values, and goals. Our mission is to ensure that after our collaboration, you are fully equipped to implement effective fundraising activities independently
Local expertise with global knowledge
We actively participate in leading international conferences such as RAISE, AFP, NTC, and the Bridge Conference, continuously integrating global trends into our clients’ fundraising strategies
Powerful network of creative professionals
Among them are the most talented directors and screenwriters in Ukraine. We have experience in storytelling, which allows us to help clients tell the story in a way that inspires donors to support
Innovative solutions
We combine analytics, technology, and CRM systems to make your fundraising more effective and sustainable
Masters of charity event organization
We organize charity evenings, auctions, and lotteries that not only attract resources, but also unite communities. We have raised 10+ million euros in charity auctions
TEAM THAT YOU CAN TRUST
Lyubov Krokhmalna
Managing Partner
Lyubov is a strategist who combines a legal background, knowledge of international markets, and deep expertise in fundraising. She builds ecosystems for sustainable resource mobilization, teaches teams how to work with donors, foster trust, and scale impact. Lyubov knows how to turn an idea into a reality that gains the support of international donors.
9+ years of experience in fundraising and international financing.
200+ successful grant applications.
€18M+ raised for Ukrainian projects.
50+ supported initiatives in culture, creative industries, and social entrepreneurship.
Experience across 35+ international markets: USA, Canada, China, EU countries.
She worked with FILM.UA Group on fundraising for projects such as:
🎬 Mavka: The Forest Song
🎬 Borsch. The Secret Ingredient
🎬 And There Will Be People
Kateryna Zagoriy
Partner
Kateryna brings many years of experience in developing nonprofit organizations, building partnerships, and engaging major donors.
She is a co-founder of Zagoriy Foundation, and serves on the boards of leading organizations, including Tabletochki Charitable Foundation, the Senate of the Ukrainian Catholic University, Aspen Institute Kyiv, the Angels Patronage Service. She also serves on the Board of Directors of the pharmaceutical company Darnitsa.
As an auctioneer and active philanthropist, she has helped raise over €10M through charitable initiatives.
At Pledge Peak, Kateryna focuses on the agency’s strategic development, supporting major donor relations, and enhancing the appeal of projects for businesses and philanthropists.
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TOGETHER FOR CHANGE
OUR SOLUTIONS
ORGANIZATIONAL AUDIT
✓ Analysis of financial reports for the previous year.
✓ Review of the organizational structure.
✓ Analysis of previous fundraising initiatives.
✓ Evaluation of communication activities.
✓ Team performance assessment.
✓ Identification of risks and opportunities for effective fundraising.
TEAM SUPPORT & GUIDANCE
✓ Accompanying the team through transformations needed to improve fundraising performance
(work with accountants, finance specialists, lawyers, fundraisers, and top management).
✓ Assistance in recruiting board members, ambassadors, supervisory board members, and fundraisers
(including drafting requirements and conducting pre-final interviews).
✓ Training and ongoing support for fundraisers.
✓ Consulting management on changes needed to improve fundraising.
✓ Establishing a Supervisory Board and facilitating its first meeting.
FUNDRAISING STRATEGY DEVELOPMENT
✓ Analysis of the current situation and fundraising potential.
✓ Defining fundraising goals and expected impact.
✓ Donor segmentation and selection of effective approaches for each group.
✓ Choosing the right fundraising tools (grants, events, individual donors, etc.).
✓ Assessing organizational capacity and identifying areas for strengthening.
✓ Developing key messages for donor communication.
✓ Creating a step-by-step action plan.
✓ Providing templates, policies, checklists, and databases for practical implementation.
FUNDRAISING TOOLS & CAMPAIGNS
✓ Assessing organizational readiness for fundraising campaigns.
✓ Building the infrastructure needed for campaigns.
✓ Planning, managing, and/or consulting on campaigns.
✓ Developing a monthly donations program.
✓ Creating an endowment.